Last Updated: July 17, 2026
1. Introduction
This Privacy Policy explains how RitualPal™ (“we”, “us”, or “our”) collects, uses, stores, shares, and protects your personal information when you visit our website, place orders, subscribe to newsletters, or interact with our services.
We respect your privacy and comply with applicable data protection regulations, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant regional privacy laws. By accessing our website and using our services, you consent to the practices outlined in this policy.
2. Information We Collect
We may collect the following types of information:
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Personal Identifiable Information: Full name, email address, phone number, shipping address, billing address, payment details, and order history, provided voluntarily during checkout, account creation, or customer support communications.
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Automatically Collected Data: IP address, browser type, device information, website browsing behavior, page visit duration, referral URLs, and cookie data, collected via cookies, analytics tools, and tracking technologies.
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Voluntary Submitted Information: Messages sent to customer support, survey responses, email subscription preferences, and other information you choose to provide to us.
We do not collect sensitive personal data (health information, government ID numbers, etc.) unless explicitly requested and agreed to by you.
3. How We Use Your Information
We use collected information for these purposes:
- Process, fulfill, track, and ship your orders, handle payments, refunds, and customer service requests
- Verify identity, prevent fraud, and ensure secure transactions
- Send order confirmations, shipping updates, customer support messages, and requested service communications
- Send optional marketing emails, promotions, and newsletters (you may unsubscribe at any time)
- Improve our website functionality, products, user experience, and conduct analytics
- Comply with legal obligations, tax requirements, and official regulatory requests
- Resolve disputes and enforce our store terms of service
4. Cookies & Tracking Technologies
Our website uses cookies and similar tracking tools to remember preferences, analyze site traffic, and personalize content.
- You can adjust browser settings to reject cookies, however this may affect website function and checkout experience
- We use analytics tools (such as Shopify Analytics, Google Analytics) to understand visitor behavior
5. Information Sharing & Third Parties
We only share your data in limited circumstances:
- Authorized service providers: Payment processors, shipping carriers, fulfillment partners, email platforms, and analytics vendors who process data only per our instructions and under data protection agreements
- Legal compliance: When required by law, court order, government request, or to protect our rights, property, safety, or public safety
- Business transfers: In connection with a merger, acquisition, asset sale, or business restructuring, subject to ongoing privacy protections
- We do not sell or rent your personal information to third parties for unrelated marketing purposes.
6. Data Storage & Security
We store your data primarily within secure cloud and e-commerce platform systems, using industry-standard encryption, secure servers, and access controls to protect against unauthorized access, loss, alteration, or disclosure.
No online transmission or storage method is 100% secure, and we cannot guarantee absolute security, but we continuously maintain reasonable safeguards.
We retain personal data only as long as necessary to complete transactions, fulfill legal/tax requirements, and resolve disputes.
7. Your Rights
Depending on your location, you may have the right to:
- Access a copy of the personal data we hold about you
- Request correction of inaccurate or incomplete personal information
- Request deletion/erasure of your personal data
- Restrict or object to certain data processing activities
- Data portability (receive your data in a usable format)
- Unsubscribe from marketing email communications
- Lodge a complaint with a local data protection authority
To exercise these rights, contact us at: support@ritualpal.com
8. Children’s Privacy
Our website and products are intended for adult customers. We do not knowingly collect personal information from children under 16 years old. If you believe we have collected child data without consent, please contact us immediately for removal.
9. External Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices, content, or data policies of external sites. Please review their privacy policies separately.
10. Policy Updates
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date. Continued site use after changes are posted means acceptance of the revised policy.
11. Contact Us
For all privacy-related questions, requests, or concerns:
Email: support@ritualpal.com